Automotive Solutions

Overview

In the automotive industry – from the supply chain to the retail environment – the battle for market share is waged through advertising and innovation. But to assume the lead in a sea of worthy competitors, dealers, vehicle manufacturers, component suppliers, distribution networks, and others involved in the automotive industry must balance the drive for profits with cost-cutting measures.

Many automotive executives have discovered enormous cost-reduction opportunities in the realm of IT, where logistics, production and sales departments often use costly and heterogeneous data management systems. Eager for efficiency, they have adopted applications like the PROGNOZ 5 Platform, which offers a standardized and fully-integratable BI solution with ad hoc reporting capabilities shaped to fit user requirements.

With the unprecedented level of interactivity offered by PROGNOZ, users company-wide can easily introduce complex algorithms to forecast data, report on KPIs, and assess market risk. Supply-chain managers can keep better track of problems in the development cycle to ensure a smooth production cycle. Sales managers can monitor the profitability of new initiatives and analyze internet marketing opportunities with keen insight. Simply put, PROGNOZ puts the tools of success in your hands.